Employee Branding Focus Group

We are currently working in partnership with BAMSI leadership and a branding design firm named Design & Co. to develop a new name and branding (logo, colors, etc.) for the newly merged organization. Our hope is to complete this work prior to the merger being official on July 1.

Design & Co. is gathering input from small focus groups of staff and volunteers from both Bridgewell and BAMSI with the goal of taking many different perspectives into account from key stakeholders at all levels of both organizations when developing the new name and brand. If you are interested in having an opportunity to serve on a focus group to share your input, please click on the link below to provide your information by 2 p.m. on Friday, January 30th.

We anticipate interest from many staff, so names will be drawn from all entries received by 1/30. If you submit your information and your name is selected, you will be notified by email and invited to a focus group meeting (date/time to be determined). After the names have been selected for the focus group, I will send an update on who has been selected to represent our staff team in this focus group.

PLEASE NOTE: If you are not selected to take part in this focus group, you will have an opportunity to provide your thoughts in a survey that will be sent to ALL Bridgewell and BAMSI staff that Design & Co. will also consider as they work to create a new brand for the newly formed organization. But for now, if you’re interested in having a chance to serve on the focus group, please complete this form.